Launched in September, the Movement platform delivers connectivity and transparency to all supply chain partners enabling a more connected, predictable, and sustainable supply chain. Over the course of 8 weeks, the team developed the marketing creative for project44’s largest product launch in company history, designing all marketing collateral from digital and print to physical displays to support the launch of the new platform. This launch consisted of in person and virtual events, paid and organic social promotion, print collateral and email campaigns.

Movement LIVE Virtual Event

The official launch of Movement was announced via a virtual streamed event. I created marketing materials to support the promotion of this event resulting in over 3K attendees. These assets were created for social media and were versioned for the global team in 10 different languages.